Gregory Bortey Newman, professionally known as King Promise, has staked his claim for the coveted Artiste of the Year award at the 2025 Telecel Ghana Music Awards (TGMA). The Ghanaian highlife and afrobeats sensation believes his consistent hard work, impactful contributions to the music scene, and impressive achievements throughout the past year make him a deserving candidate for the prestigious accolade. Speaking on Hitz FM’s HitzGallery with Dr. Pound, King Promise emphasized that his body of work speaks volumes, showcasing his dedication and artistic growth. Winning the Artiste of the Year award, he stated, would be a significant personal achievement and a platform to further elevate Ghanaian music on the global stage.
King Promise’s confidence stems from a year of relentless effort and a demonstrable commitment to exceeding his previous accomplishments. He views the potential award as a natural consequence of his dedication, a testament to his unwavering pursuit of excellence. His artistic journey during the past year involved extensive touring across Asia, Europe, and North America, significantly expanding his international reach and solidifying his position as a global music ambassador. This global exposure, coupled with a string of hit songs such as “Terminator,” “Paris,” “Continental,” “Sexy,” and “Favourite Story,” has cemented his popularity and influence both domestically and internationally.
The remarkable success of his recent releases has further fueled his belief in deserving the Artiste of the Year title. These tracks have resonated deeply with fans, both within Ghana and across the globe, demonstrating his ability to create music that transcends borders and connects with diverse audiences. King Promise’s music is a vibrant blend of highlife and afrobeats, two genres deeply rooted in Ghanaian musical heritage. His ability to seamlessly fuse these styles while incorporating contemporary elements has earned him critical acclaim and solidified his position as a leading figure in the contemporary Ghanaian music scene.
His remarkable performance at the 2024 TGMA, where he secured multiple awards including Best Afropop Song, Best Afropop/Afrobeats Artiste, and Telecel Most Popular Song of the Year, further strengthens his claim for the top honor in 2025. These accolades underscore his consistent artistic excellence and his ability to create music that resonates with both critics and fans. The 2024 wins serve as a powerful indicator of his growing influence within the industry and his potential to achieve even greater heights.
King Promise’s team, led by public relations officer Tilly Akua Nipaa, firmly believes that his potential victory would be a well-deserved recognition of his hard work and talent. They emphasize his unwavering commitment to his craft, his consistent high-quality output, and his ever-increasing impact on the music industry. Nipaa highlights his consistent performance over the years, coupled with his recent surge in popularity, as clear evidence of his readiness to assume the mantle of Artiste of the Year.
In conclusion, King Promise’s bid for the 2025 TGMA Artiste of the Year award is grounded in a demonstrable track record of success, unwavering dedication to his craft, and a significant contribution to the Ghanaian music landscape. From extensive international tours expanding his global reach to chart-topping hits that resonate with diverse audiences, King Promise has built a compelling case for his deservingness. His consistent artistic excellence, as evidenced by his previous TGMA wins, coupled with his recent achievements, positions him as a strong contender for the coveted title. The potential victory, as emphasized by his team, would not only be a personal triumph but also a testament to the vibrant and evolving nature of Ghanaian music.