Ghanaian musician Kuami Eugene has made headlines by announcing that he is currently not signing any new artists to his newly established label, Rockstar Records. In a candid discussion on Joy FM’s Showbiz A-Z with host Kwame Dadzie, the ‘Angela’ hitmaker underscored the rationale behind this decision. He revealed that his immediate focus is solely on managing his personal brand and solidifying his status within the competitive music landscape. Kuami Eugene acknowledged the complexities that come with maintaining and developing his brand as a solo artist, stating, “The Kuami Eugene brand is a handful. Even as a single artiste, it’s not been easy.” He suggested that adding another artist to the mix would not be advisable at this stage, indicating that his primary goal is to further his own career before opening the doors to other talents.
Eugene’s future intentions regarding his label appear to hinge on achieving certain significant milestones. He articulated his aspirations to host larger events and fill bigger venues, displaying a desire to elevate his brand to the next level. Highlighting his ambitions, the musician mentioned plans for a 20,000-capacity event and his initiative named “Let the Kids Come to Kuami Eugene,” designed to reaffirm his commitment to the music industry. “I should have my own Rockstar show,” he affirmed, highlighting the importance of these projects in establishing a strong foundation for his career. He believes that only after reaching these goals will he start actively considering the potential to sign other artists to his label.
Despite receiving interest from various artists eager to join Rockstar Records, Kuami Eugene has had to turn down these requests. He expressed a clear understanding of the challenges that come with balancing his career while also trying to manage the careers of other artists. According to him, aspiring signees often misjudge the realities of his capacity, assuming that his resources would easily translate to their success. “They think I have a lot of studios, there is money to shoot something for them, and I have connections,” he explained, shedding light on the misconceptions surrounding managing an artist’s career. He recognizes that while collaboration can be beneficial, the responsibility of nurturing another’s talent may divert attention away from his own progress.
As he navigates the complexities of establishing Rockstar Records, Kuami Eugene has reported considerable progress within the organization. This includes expanding the label’s reach internationally, as he revealed the existence of representatives in both the UK and the USA. Moreover, he recently signed a contract with Ditto Music, which is now under the umbrella of Rockstar Records, indicating his commitment to forging a successful platform. This move not only enhances the visibility of his label but also marks a significant step forward in his career as a producer and manager.
Kuami Eugene also took a moment to reflect on his journey with his previous label, Lynx Entertainment, expressing heartfelt gratitude towards its CEO, Richie Mensah. He acknowledged the support and foundational experience he received while under Lynx’s wing, noting that it played a pivotal role in his development as an artist. This acknowledgment underscores his respect for the music industry and the mentorship he received, which have informed his approach as he ventures into managing his own label.
Currently, the musician is focusing on promoting his latest tracks, which include the collaborative peace anthem “Problem” and “Show Down.” By concentrating on his own music and the development of Rockstar Records, Kuami Eugene aims to solidify his influence within the Ghanaian music industry. His ambition is clear – he aims to establish himself as a formidable figure in music before looking to expand his label’s roster. The journey ahead appears promising as he navigates the waters of self-management and creative growth, positioning himself for long-term success in a challenging industry.
