Ben Brainy, a Ghanaian musician, has ignited a critical discussion about the Ghanaian music industry’s struggle to maintain ownership of Highlife music, a genre deeply rooted in Ghana’s cultural heritage. During a recent appearance on Bryt TV, Brainy expressed concern that Ghanaian musicians often abandon their traditional sounds in pursuit of fleeting trends, creating a void that Nigerian artists have effectively capitalized on. He argued that this tendency to chase novelty has allowed Nigerians to fuse Highlife with Afrobeat, successfully rebranding and commercializing the genre on a global scale, while Ghana’s influence wanes. Brainy’s comments underscore a larger issue of cultural preservation and the need for Ghana to actively safeguard its musical legacy.
Highlife music, with its rich history and profound influence on African music, stands as a symbol of Ghanaian identity. Pioneered by legendary figures like E.T. Mensah, Nana Ampadu, Amakye Dede, and Daddy Lumba, Highlife has played a crucial role in shaping the soundscape of Ghana and beyond. However, Brainy’s observation highlights a worrying trend: the gradual erosion of Ghana’s hold on this precious cultural asset. He lamented the fact that while Ghana birthed Highlife, it is Nigerian artists who are currently reaping the international acclaim and commercial success associated with the genre, a situation he attributes to Ghana’s failure to adequately invest in, promote, and preserve its own musical heritage.
Brainy’s critique goes beyond simply identifying a problem; it serves as a call to action for Ghanaian musicians and industry stakeholders. He urged a shift in mindset, advocating for a more intentional approach to preserving and promoting Ghana’s musical identity. This involves not only clinging to the roots of Highlife but also actively pushing the genre onto the global stage, ensuring its continued relevance and recognition. He emphasized the importance of taking pride in Ghana’s cultural heritage and recognizing the potential of Highlife to remain a powerful force in the international music scene. Brainy’s message is clear: reclaiming ownership of Highlife requires a concerted effort from all involved, from artists to producers, promoters, and fans.
The conversation sparked by Brainy’s comments brings to light a crucial dilemma facing many cultures in a globalized world: the tension between embracing new trends and preserving traditional art forms. While musical evolution is inevitable and often beneficial, fostering a dynamic and creative landscape, there is a danger in completely abandoning the very foundations that shaped a nation’s musical identity. Striking a balance between innovation and preservation is essential for ensuring the continuity of cultural heritage. Ghana’s situation with Highlife serves as a cautionary tale, highlighting the risks of neglecting one’s own cultural treasures in the pursuit of external influences.
Ben Brainy’s appearance on Bryt TV served a dual purpose: to raise awareness about the challenges facing Ghanaian music and to premiere the music video for his latest song, “Location.” The song itself embodies the very message he advocates, blending Afrobeat and Highlife influences to create a sound that is both contemporary and deeply rooted in Ghanaian musical tradition. The visuals accompanying the song further enhance its message, creating a vibrant and engaging experience for viewers. “Location” serves as a testament to Brainy’s commitment to his artistry and his belief in the power of music to tell stories and connect with audiences on a deeper level.
The release of “Location” and the surrounding conversation surrounding it mark a significant moment in Ben Brainy’s career. He is not only making strides in the music industry but also using his platform to advocate for the preservation and promotion of Ghanaian musical heritage. By blending traditional elements with contemporary sounds, he exemplifies the potential for Ghanaian music to evolve while staying true to its roots. As he continues to push his artistry to new heights, Ben Brainy’s message resonates: embracing and celebrating Ghana’s unique musical identity is essential for ensuring its future on the global stage. His call to action is a reminder that cultural preservation requires conscious effort, investment, and a deep sense of pride in one’s heritage.
