Empowering Women: Leadway’s Hersurred Community and the Call for Accelerated Action
Leadway, a prominent financial services group, has launched Hersurred, a dedicated community aimed at empowering women across various facets of life, including business, career development, and personal growth. This initiative underscores the growing recognition of the need for targeted support and resources to enable women to achieve their full potential. The launch event, held in Lagos, highlighted the importance of collaborative efforts between the private sector and government in creating an environment where women not only participate but thrive.
Hersurred goes beyond a mere networking platform; it represents a dynamic movement designed to provide women with the necessary tools, knowledge, and support systems to succeed. This includes access to financial products and services tailored to women’s unique needs, empowering them to build businesses, manage their finances effectively, and achieve financial independence. The community also offers a platform for mentorship, skill development, and shared experiences, fostering a sense of belonging and mutual support among women.
Key figures at the launch event emphasized the critical role of financial literacy and investment in women’s economic empowerment. Tosin Olaseinde, founder of MoneyAfrica and Ladder, underscored the need for women to transition from saving to investing, highlighting their inherent strengths as risk managers. While women have traditionally excelled at saving, Olaseinde emphasized the importance of taking calculated risks in investment to build sustainable wealth. She encouraged women to overcome their risk aversion and embrace the potential for greater financial returns through informed investment decisions.
The call for "Accelerated Action," the theme of this year’s International Women’s Day, resonated throughout the event. Engineer Chichi Emenike, managing director of Gas Ventures, Neconde Energy Limited, urged women to embrace the challenges and opportunities in their respective fields, emphasizing that business success transcends gender. She stressed the importance of continuous professional development and delivering on key performance indicators (KPOs) to excel in any industry.
The Lagos State Government expressed its commitment to supporting women’s empowerment initiatives and called on the private sector to complement government efforts. Bimbola Salu-Hundeyin, Secretary to the Lagos State Government, represented by Anthonia Oredipe, lauded Leadway’s Hersurred community as a significant step towards creating an environment where women can flourish. This collaboration between public and private sectors highlights the collective responsibility in driving meaningful change and fostering a truly inclusive society.
Leadway’s Hersurred community demonstrates a commitment to empowering women beyond traditional financial services. By providing a comprehensive platform for growth, mentorship, and access to tailored financial products, Leadway aims to equip women with the resources and support they need to thrive in all aspects of their lives. This initiative aligns with broader societal goals of gender equality and economic empowerment, creating a positive ripple effect within families, communities, and the nation as a whole. The focus on financial education, investment, and leadership development within the Hersurred community will further contribute to building a generation of financially secure and empowered women who can actively participate in and shape the future of the economy. The collaborative approach, involving both public and private sector stakeholders, further strengthens the potential impact of this initiative, creating a more supportive and inclusive ecosystem for women to achieve their full potential.
