Mayekoo, a Pan-African social impact fundraising platform, has launched a matching donation campaign aimed at accelerating grassroots change across the continent. The initiative, running from June 23rd to September 15th, 2025, pledges to match every donation made to participating organizations dollar-for-dollar, up to a total of $10,000 USD (approximately 100,000 Ghanaian Cedis). This campaign represents Mayekoo’s commitment to empowering African changemakers by effectively doubling the impact of contributions made towards their vital projects. The name “Mayekoo,” meaning “Well done” in Ghanaian, embodies the platform’s ethos of recognizing and supporting the commendable efforts of organizations striving to improve communities across Africa. This matching campaign serves as a tangible expression of that support, providing a powerful boost to their fundraising efforts.
The matching campaign is designed to be inclusive, welcoming both existing Mayekoo users and new organizations. Any registered non-profit or community-based organization operating within Africa can participate. The campaign’s scope encompasses a wide range of development sectors, reflecting the diverse needs and priorities of communities across the continent. Projects focusing on sanitation, renewable energy (like solar power), food security, education, and other critical areas are all eligible for matching funds. This breadth of eligibility underscores Mayekoo’s commitment to supporting a wide array of initiatives that contribute to positive social change. The platform encourages organizations working in any field that aligns with their mission of poverty reduction and sustainable development to participate.
This matching campaign offers a unique opportunity for non-profits to significantly amplify their fundraising efforts. By effectively doubling every donation received, organizations can accelerate the implementation of their projects and expand their impact within their communities. The Amazing Girls Foundation in Ghana’s Central Region, for example, is utilizing Mayekoo’s platform to raise funds for the production and distribution of free sanitary pads for school girls. This initiative aims to combat period poverty and the resulting school absenteeism it causes. The matching campaign now allows every donation made to this project to go twice as far, enabling the Foundation to reach more girls and enhance its positive impact.
The mechanics of the campaign are straightforward. The $10,000 matching pool is allocated on a first-come, first-served basis. Organizations are therefore encouraged to launch their campaigns early and actively promote them to maximize their access to the matching funds. This creates an incentive for organizations to mobilize their networks and generate excitement around their campaigns. Mayekoo recommends using the hashtag #MayekooImpact to enhance visibility and encourage broader participation from donors across the globe. The specified timeframe, while relatively short, creates a sense of urgency, encouraging rapid mobilization of resources and a concentrated effort towards fundraising.
Mayekoo, named after the Ghanaian phrase “Mi ma mo ayekoo,” which translates to “Well done,” aims to connect trusted non-profit organizations across Africa with a global network of donors. The platform prioritizes transparency and storytelling, enabling organizations to effectively communicate their mission and impact to potential donors. This focus on narrative allows organizations to connect with donors on a deeper level, fostering trust and inspiring greater giving. By facilitating direct community support, Mayekoo ensures that funds reach the intended beneficiaries effectively and efficiently, driving tangible progress across various sectors. The platform envisions a future where African communities can thrive, supported by a global network invested in their success.
The core of Mayekoo’s mission is to bridge the gap between deserving organizations working on the frontlines of social change in Africa and individuals and institutions around the world willing to support their work. By providing a secure and transparent platform for fundraising, Mayekoo empowers organizations to access the resources they need to implement impactful projects. The matching donation campaign exemplifies this commitment, providing a significant boost to fundraising efforts and amplifying the positive impact of donations. This initiative showcases Mayekoo’s dedication to empowering African communities and driving sustainable development across the continent. The platform invites organizations, donors, and anyone interested in supporting positive change in Africa to join their movement and contribute to building a brighter future for the continent.
