Erica Arubayi-Ifeka, a seasoned Nigerian technology expert with over a decade of experience across diverse sectors, is embarking on a mission to empower women in the technology industry. Her journey, spanning from her roots in Delta State to prominent roles in global organizations, exemplifies the transformative power of dedication, continuous learning, and a commitment to inclusivity. Arubayi-Ifeka’s career trajectory encompasses energy, banking, retail, education, and investment management, providing her with a broad perspective on the application and impact of technology across various industries. Her experience with multinational corporations such as Shell International and GTBank, coupled with her academic background in accounting, financial management, marketing, business analysis, international trade finance, and various IT certifications, positions her as a multifaceted leader capable of navigating the complexities of the modern technological landscape.
At the heart of Arubayi-Ifeka’s empowerment initiative lies the belief in mentorship and storytelling as crucial tools for preparing women to assume leadership positions in the tech sector. She emphasizes the importance of cultivating a strong personal brand, recognizing that success in technology goes beyond mere credentials. It’s about showcasing one’s unique abilities, demonstrating impact, and inspiring others through authentic narratives. This approach emphasizes the human element of technology, underscoring the need for individuals to present themselves not just as skilled professionals but also as impactful leaders who can influence and shape the industry. Arubayi-Ifeka’s own story, marked by her ascent in traditionally male-dominated sectors like energy and investment management, serves as a powerful testament to the potential of women to excel in technology.
Arubayi-Ifeka’s contributions to the field extend beyond technical expertise. During her tenure at Shell, she played a significant role in large-scale, multi-million dollar energy projects, demonstrating her ability to manage complex initiatives and contribute to significant advancements in the energy sector. Her work at GTBank and ARM Asset Management involved implementing technological innovations to enhance customer experiences, showcasing her understanding of the strategic application of technology to improve service delivery and client satisfaction. This blend of technical proficiency and strategic thinking highlights her capacity to not only understand technology but also leverage it to achieve tangible business outcomes.
The Nigerian tech leader stresses the criticality of continuous learning in the dynamic tech world. She believes that staying ahead of the curve requires anticipating and embracing change rather than resisting it. In a rapidly evolving technological landscape, professionals must be adaptable and willing to acquire new skills and knowledge to remain relevant and competitive. This commitment to lifelong learning exemplifies Arubayi-Ifeka’s own professional journey, which has been marked by the pursuit of diverse qualifications and certifications across various disciplines.
Arubayi-Ifeka envisions a future where technology serves as a catalyst for empowerment and collaboration. She believes in creating inclusive environments where diverse perspectives are valued and contribute to innovation. This vision underscores her commitment to fostering a more equitable tech industry where women not only participate but also thrive and lead. Her recognition for strategic insights and results-driven approach to managing initiatives across diverse stakeholder groups further reinforces her ability to build bridges and foster collaboration within complex organizational structures.
Arubayi-Ifeka’s story is an inspiration, particularly for women aspiring to enter or advance within the technology sector. Her journey demonstrates that with dedication, continuous learning, and a commitment to inclusivity, women can break barriers and achieve leadership positions in a field often perceived as male-dominated. Her commitment to mentorship and storytelling further amplifies her impact, providing a roadmap and a source of encouragement for the next generation of female tech leaders. Her vision for a more inclusive and collaborative tech industry promises a future where technology serves not only as a tool for efficiency but also as a platform for empowerment and societal progress.
