Mark Kamis, the Managing Director of Aviance Ghana, has presented an optimistic view of Ghana’s ground handling sector, emphasizing its robust recovery following the COVID-19 pandemic. During the press launch marking the company’s 30th anniversary in Accra on December 2, he noted that the industry is thriving, with a notable influx of new airlines entering the Ghanaian market. This resurgence is evidenced by the upcoming entry of Virgin Atlantic into Accra, which Kamis perceives as an indicator of the burgeoning aviation sector in Ghana. He expressed pride in the resilience of not just Aviance but the entire industry, asserting that the company’s successful journey over the past three decades is a testament to its strong operational foundation.
Reflecting on the milestone of Aviance’s 30 years in business, Kamis remained confident about the company’s future despite potential challenges from competitive pricing and market dynamics. He stated unequivocally that Aviance is well-equipped to weather any market turbulence, hinting at a firm belief in the company’s longevity and adaptability. With the rapid changes in air travel and evolving consumer demands, Kamis envisions Aviance continuing to be a pivotal player in ground handling services in Ghana for many years to come.
To maintain its competitive edge, Aviance is focusing on enhancing its infrastructure and embracing innovation. Kamis mentioned that the company is actively investing in artificial intelligence (AI) technology, which he believes is critical for future operations. Furthermore, he revealed that Aviance employs over 1,000 individuals and remains committed to staff training that adheres to the high standards set by the International Air Transport Association (IATA). This investment in human capital aims to ensure that Aviance’s workforce is equipped with the necessary skills to meet the evolving demands of the aviation industry.
In addition to its growth strategy, Aviance’s operations have expanded geographically, with the company now functioning at Kumasi and Tamale airports. Kamis emphasized the strategic importance of Kumasi in the company’s overall plan, noting its strong performance in terms of service delivery. Aviance has successfully engaged various airlines, including Ethiopian Airlines and local carrier Africa World Airlines, demonstrating its capability to manage both domestic and international flights effectively.
Kamis’s reflections also touch on the broader implications of Aviance Ghana’s success for the national economy. The growth of the ground handling sector not only facilitates increased air traffic but also creates jobs and stimulates regional development. As Aviance continues to flourish, it contributes positively to Ghana’s overall economic landscape, positioning the nation as a competitive hub for aviation in West Africa.
Overall, Mark Kamis’s insights during the press launch highlight a significant turning point for Aviance Ghana and the ground handling sector at large. With optimism for the future, a commitment to innovation, and an unwavering focus on service excellence, Aviance appears poised to play a critical role in Ghana’s aviation industry for years to come. As the aviation landscape evolves, the strategies and investments made today will undoubtedly influence the company’s trajectory and the sector’s growth, reinforcing the importance of adaptability and foresight in the face of challenges.
