Infinix, a burgeoning technology brand catering to the younger demographic, has announced the comprehensive integration of DeepSeek-R1, its proprietary AI model, across its smartphone ecosystem. This integration signifies a substantial leap forward in Infinix’s commitment to delivering AI-powered experiences, enhancing the functionalities of their devices and offering users a smarter and more efficient way to interact with their technology. Existing Infinix smartphones running XOS 14.5 and above will gain access to DeepSeek-R1 through a software upgrade, ensuring a wider reach of this innovative technology. Furthermore, the upcoming NOTE series, slated for release in March, will come pre-equipped with DeepSeek-R1, solidifying its position as a cornerstone of Infinix’s future product offerings. This integration promises a new era of AI-driven innovation, fundamentally changing how users interact with their smartphones and opening the door to a more intuitive and personalized mobile experience.
The incorporation of DeepSeek-R1 represents Infinix’s dedication to providing a smarter and more efficient user experience, particularly in the realm of information retrieval and processing. The integration with Folax, Infinix’s virtual assistant, allows users to seamlessly access and utilize the advanced capabilities of DeepSeek-R1 through both voice and text commands. By simply activating the DeepSeek-R1 Deep Thinking Mode within the Folax assistant interface, users can unlock a powerful suite of AI features, streamlining tasks and enhancing productivity. This seamless integration reflects Infinix’s focus on user-centric design, making sophisticated AI capabilities easily accessible and intuitively incorporated into everyday mobile usage.
Infinix’s unwavering commitment to its “User First” philosophy and its focus on “Empowering the Global Young Generation” are driving forces behind this AI integration. The company recognizes the transformative potential of AI and is actively pursuing opportunities to enhance its AI capabilities to cater to the evolving needs of its target audience. As the technological landscape continues to evolve at an accelerated pace, Infinix is positioning itself at the forefront of AI innovation, striving to deliver cutting-edge technology that empowers users and enhances their digital lives. This commitment reflects a forward-looking strategy, anticipating and responding to the growing demand for AI-powered solutions in the mobile space.
The year 2025 marks a significant demographic shift, transitioning from the Gen Alpha era to the Gen Beta era, a generation expected to be even more deeply intertwined with technology and AI. This transition underscores the growing importance of AI in shaping the future of technology and highlights the need for companies like Infinix to anticipate and cater to the demands of this tech-savvy generation. Recognizing this pivotal shift, Infinix has unveiled the “Infinix AI∞ Beta plan,” a comprehensive initiative designed to usher in a new wave of AI-driven advancements. This plan signifies Infinitix’s dedication to staying ahead of the curve and delivering innovative solutions that resonate with the next generation of users.
As part of the “Infinix AI∞ Beta plan,” Infinix is set to host its first-ever vertical-format AI Spring Launch Event in late March. This event, centered around the newly established Infinix AI∞ Lab, will serve as a platform to introduce a comprehensive AI ecosystem encompassing various aspects of daily life, including gaming, productivity, and smart device integration. This ecosystem will showcase the breadth and depth of Infinix’s AI capabilities, highlighting how DeepSeek-R1 and other AI technologies are being integrated across its product portfolio. From AI-powered smartphones to AIoT devices, Infinix aims to bring intelligent solutions to a wider audience, further democratizing access to cutting-edge technology.
The upcoming AI Spring Launch Event promises to be a landmark occasion for Infinix, revealing its vision for the future of AI and demonstrating its commitment to delivering innovative solutions for the Gen Beta era. The event will showcase the various ways in which Infinix is leveraging AI to enhance user experiences across different aspects of daily life, from gaming to productivity to smart home integration. By focusing on practical applications and seamless integration, Infinix aims to demonstrate the tangible benefits of AI, showcasing its potential to empower users and transform their interactions with technology. The event will also serve as a platform for Infinix to unveil future product plans and highlight its ongoing investment in research and development, further solidifying its position as a key player in the rapidly evolving world of AI.
